nielsenupdate.exe

The Nielsen Company

It runs as a separate (within the context of its own process) windows Service named “Nielsen Update”.
Publisher:
The Nielsen Company  (signed and verified)

MD5:
d1b91713cbec4d78a3d1b0ffef09f6e4

SHA-1:
e51fc0b114e54c0a1217f3fbd9c9572b3e6fb90b

Scanner detections:
0 / 68

Status:
Clean (as of last analysis)

Analysis date:
4/25/2024 5:49:57 PM UTC  (today)

File size:
2.7 MB (2,833,120 bytes)

File type:
Executable application (Win32 EXE)

Common path:
C:\Program Files\netratingsnetsight\netsight\nielsenupdate.exe

Digital Signature
Authority:
VeriSign, Inc.

Valid from:
4/1/2013 8:00:00 PM

Valid to:
4/3/2014 7:59:59 PM

Subject:
CN=The Nielsen Company, OU=Digital ID Class 3 - Microsoft Software Validation v2, OU=NetSight Meter, O=The Nielsen Company, L=Oldsmar, S=Florida, C=US

Issuer:
CN=VeriSign Class 3 Code Signing 2010 CA, OU=Terms of use at https://www.verisign.com/rpa (c)10, OU=VeriSign Trust Network, O="VeriSign, Inc.", C=US

Serial number:
0180ED3AE80013814ED64BDF50FBE0D3

File PE Metadata
Compilation timestamp:
4/19/2013 4:33:43 PM

OS version:
5.1

OS bitness:
Win32

Subsystem:
Windows Console

Linker version:
10.0

CTPH (ssdeep):
49152:Ww9vepvS53hO8NbNLdSwJcCfxrTbHqxI6oYwZnqkjwQg4BGQZZ5NwOAy0bWHARBe:39vepn8NbNIYcCfpbHqxnoYwZnqkjwQr

Entry address:
0x1CBD05

Entry point:
E8, 16, 30, 01, 00, E9, 95, FE, FF, FF, 85, C0, 74, 0B, 33, C9, 85, C0, 0F, 9F, C1, 8D, 44, 09, FF, C3, 0F, B6, 00, 0F, B6, 09, 2B, C1, 74, 0B, 33, C9, 85, C0, 0F, 9F, C1, 8D, 44, 09, FF, C3, 66, 8B, 06, 66, 3B, 01, 74, 31, 0F, B6, 11, 0F, B6, C0, 2B, C2, 74, 0F, 33, D2, 85, C0, 0F, 9F, C2, 8D, 44, 12, FF, 85, C0, 75, 1A, 0F, B6, 46, 01, 0F, B6, 49, 01, 2B, C1, 74, 0E, 33, C9, 85, C0, 0F, 9F, C1, 8D, 44, 09, FF, C3, 33, C0, C3, 8B, 06, 3B, 01, 74, 67, 0F, B6, 11, 0F, B6, C0, 2B, C2, 74, 0F, 33, D2, 85, C0...
 
[+]

Entropy:
6.4952

Code size:
2.2 MB (2,257,408 bytes)

Service
Display name:
Nielsen Update

Service name:
NielsenUpdate

Description:
Enables automatic application upgrades for Nielsen application.

Type:
Win32OwnProcess


The file nielsenupdate.exe has been discovered within the following program.

NCP Connect  by National Consumer Panel
Publisher's description - “The National Consumer Panel is an operational joint venture between the two leading longitudinal consumer insights providers in the United States – IRi and Nielsen. By recruiting, incenting, and equipping a representative sample of U.S.”
ncpconnect.ncponline.com
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